• 2019
  • architecture studio
  • liquid logo, visual identity

Our scope of intervention on a visual identity project: creation of a logo and its variations for digital and printed media.

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Proposal of logo liquid for an architectural studio creating transitional housing.

We placed the idea of HOME at the heart of this identity. So the house is at the centre of the logo, to represent the idea that you can create a house anywhere. It is the fixed part of this liquid logo, and is superimposed on all kinds of buildings.

A liquid logo exists in many forms to communicate a variety of actions in a playful and plural way.